House of Koco logo
Illustration of stars
Illustration of stars
Illustration of stars

Product design & engineering for startups & SaaS teams.

House of Koco is an independent design and engineering studio based in The Hague.

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    FIS logo
    Organic Valley logo
    Yembo logo
    Organic Valley logo
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  • FIS logo
    Yembo logo
    FIS logo
    Organic Valley logo
    Yembo logo
    Organic Valley logo
    Yembo logo
  • FIS logo
    Yembo logo
    FIS logo
    Organic Valley logo
    Yembo logo
    Organic Valley logo
    Yembo logo
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Selected work

Selected work

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Product design case studies from House of Koco and our founder, for SaaS, enterprise, and consumer apps.

Product design case studies from House of Koco and our founder, for SaaS, enterprise, and consumer apps.

Enterprise B2b / Saas

Arcade

Arcade, enterprise B2B SaaS. Our founder led a full overhaul of Arcade’s product, brand and marketing philosophy, and grew it into an $11M business in 9 months.

Arcade tournament screen on a mobile phone

Digital Ecosystem / E-commerce

Samsung

Samsung, e-commerce and content. Samsung brought us in to design the Owner’s Lounge, a concept for a shop and content hub for Samsung owners.

Original IP / TTRPG

Ghostheim

Ghostheim, our own tabletop RPG. An original world we write and illustrate in-house, built as a tabletop action role-playing game.

Ghostheim illustration of trees on a grassy hillside
Ghostheim illustration of trees on a grassy hillside
Ghostheim illustration of a rocky, grassy hillside
Ghostheim illustration of a rocky, grassy hillside
Goldfish mobile training app dashboard with rewards and sales statistics

Bowlero / ENTERPRISE GAMIFICATION

Goldfish

Goldfish, a gamified mobile training platform for frontline teams. Our founder led design on it as Head of Product Design at Bowlero.

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Services: choose your path

Services: choose your path

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House of Koco offers product design and production engineering for SaaS and startups. Three ways to work with us, from a 48-hour fix to a long-term partnership.

House of Koco offers product design and production engineering for SaaS and startups. Three ways to work with us, from a 48-hour fix to a long-term partnership.

Small & Fast • 24-48 hours

The Feat

A single, well-defined job done fast by our studio: an illustration, an animation, a UI/UX audit or a set of print graphics.

WHAT YOU LEAVE WITH

Specialized illustration · Motion and animation · Print and graphic goods · UI/UX audits

The Feat quick fix: illustrated background

2-Week Sprint

The Quest

We take one feature from idea to an interactive prototype and a dev-ready handoff in two weeks. You get the designs, the prototype and the specs your engineers need, or our engineering partner can build it with you.

WHAT YOU LEAVE WITH

End-to-end feature design · System integration · Interactive prototype · Technical handoff

The Saga monthly retainer: illustration of a cloud
The Saga monthly retainer: illustration of a cloud
The Saga monthly retainer: illustration of a cloud
The Saga monthly retainer: illustration of a cloud
The Saga monthly retainer: illustration of a cloud
The Saga monthly retainer: illustration of stars

Monthly Partnership

The Saga

We join your team as its product design and/or engineering partner for a set number of days each month. We ship features, refine the experience, strengthen the architecture and keep design and engineering moving together.

WHAT YOU LEAVE WITH

Embedded design support · Backlog execution · Architecture and security review · Ongoing product momentum

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Not sure if we do it?

Not sure if we do it?

That’s perfectly fine. Here is the full list of what House of Koco covers, grouped by discipline: product design, brand, marketing and engineering. Engineering includes MVP rescue, production readiness, software architecture, security, testing and infrastructure.

Product Services

Brand Services

Marketing Services

Engineering Services

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The House of Koco studio

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House of Koco is a small studio in The Hague. Mike Kochenburger leads design. Daniel Hampton leads engineering.

House of Koco is a small studio in The Hague. Mike Kochenburger leads design. Daniel Hampton leads engineering.

Illustrated portrait of Mike Kochenburger
Illustrated portrait of Mike Kochenburger
Portrait of Mike Kochenburger

Founder and Design Lead

Mike Kochenburger "Koco"

QUOTE

QUOTE

"The strongest companies weave brand, product, and marketing into a single story."

Mike Kochenburger founded House of Koco and leads its design. Before the studio he was Head of Product Design at Bowlero, where he led design on the Goldfish mobile training platform, and he led a full overhaul of Arcade’s product, brand and marketing philosophy, turning it into an $11M business in 9 months. He has also designed for Samsung and FIS.

FOCUS

FOCUS

Product design · Feature design sprints · Brand systems · Illustration and motion

QUOTE

"A working product proves the idea. Production-ready engineering makes it something people can depend on."

Daniel has been an engineer for 20 years. He’s helped founders and product teams turn promising software into dependable products. He specializes in assessing, strengthening, and, if necessary, rescuing MVPs and rapidly built applications as they move toward real customers and production use, improving architecture, security, testing, infrastructure, and maintainability while preserving what already works. At House of Koco, Daniel leads engineering for MVP rescue, production readiness and software builds.

FOCUS

Production Readiness · Software Architecture · Product & MVP Rescue

Illustrated portrait of Daniel Hampton
Illustrated portrait of Daniel Hampton
Portrait of Daniel Hampton

Engineering Lead

Daniel Hampton

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Testimonials

Testimonials

What product and engineering teams say about working with House of Koco.

"You all did a great job on this project. I have no complaints about the work and creativity you brought to it. Will def keep you in mind for future efforts."

David Morton

Lead Engineer, Multiple Projects

"You all did a great job on this project. I have no complaints about the work and creativity you brought to it. Will def keep you in mind for future efforts."

"Koco brings thoughtful strategy, creativity, and clarity to every project, and they work exceptionally well across product, engineering, and leadership teams."

Mike Walker

Product Manager @ VLTED

"Koco brings thoughtful strategy, creativity, and clarity to every project, and they work exceptionally well across product, engineering, and leadership teams."

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Essays from House of Koco

Essays from House of Koco

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Essays from the studio on product design, differentiation, engineering and building with AI.

More coming soon!

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Frequently Asked Questions (FAQ)

Frequently Asked Questions (FAQ)

Frequently Asked
Questions (FAQ)

The practical details of working with House of Koco, from first conversation to final handoff.

What companies and products is House of Koco the best fit for?

Who will I work with at House of Koco?

What if my project doesn't fit neatly into a Feat, Quest, or Saga?

What deliverables do we actually receive at the end?

How quickly can we kick off, & how do you handle time zones?

How much does a House of Koco design sprint cost?

Does House of Koco work with clients outside the Netherlands?

Can House of Koco rescue and launch an MVP that is already built?

Does House of Koco use AI in its process?

Start a Project

Tell us some details about your project and we’ll help you figure out the best way forward.

Let's go on a
journey together!

What package interests you most?

Start a Project

Tell us some details about your project and we’ll help you figure out the best way forward.

Let's go on a
journey together!

What package interests you most?

Start a Project

Tell us some details about your project and we’ll help you figure out the best way forward.

Let's go on a
journey together!

What package interests you most?