Gamifying retention for a frontline workforce

Bowlero was losing tens of millions annually to a 160% turnover rate and frequent shift callouts across 11,000 employees. To stabilize this frontline workforce, we designed a native mobile platform merging standardized training with competitive gamification. By introducing leaderboards, tangible rewards, and real-time feedback, we transformed the hourly grind into an engaging experience. The pilot delivered immediate business value: 72% active usage, an 83% training completion rate, and a 13.5% drop in callouts, providing leadership with a proven blueprint for long-term retention.
Bowlero was losing tens of millions annually to a 160% turnover rate and frequent shift callouts across 11,000 employees. To stabilize this frontline workforce, we designed a native mobile platform merging standardized training with competitive gamification.

By introducing leaderboards, tangible rewards, and real-time feedback, we transformed the hourly grind into an engaging experience. The pilot delivered immediate business value: 72% active usage, an 83% training completion rate, and a 13.5% drop in callouts, providing leadership with a proven blueprint for long-term retention.

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Whosoever draws this sword joins us in quest & adventure.

What package interests you most?

Whosoever draws this sword joins us in quest & adventure.

What package interests you most?

Whosoever draws this sword joins us in quest & adventure.

What package interests you most?

Koco Labs B.V.

Registered office: The Hague, Netherlands

KvK: 97802468 VAT: NL868238144B01

Koco Labs B.V.

Registered office: The Hague, NL

KvK: 97802468
VAT: NL868238144B01

Koco Labs B.V.

Registered office: The Hague, Netherlands

KvK: 97802468 VAT: NL868238144B01